If you’re looking for a wholesale marketplace that caters to indie brands, look no further than Abound. Abound is a curated online wholesale marketplace that empowers indie brands to sell what they love. Whether you’re a print-on-demand shop looking for new products to sell or a local retailer in search of unique finds, Abound has something for everyone. In this post, we’ll take a closer look at how the selling process works and how you can set up your own shop on the site!
Let’s see if Abound is the right wholesale marketplace for you!

What is a Wholesale Marketplace?
Wholesale selling means selling products to other businesses instead of to individuals. This can be a great way for indie brands to reach new customers and grow their business.
Abound is an online wholesale marketplace that makes it easy for brands to get started. You can list your products and set your own wholesale prices, giving you complete control over your inventory.
As an indie brand, wholesale marketplaces can be a great way to reach new audiences and grow your business. Abound makes it easy to get started selling wholesale with their online marketplace.
You can list your products and set your own wholesale prices, giving you complete control over your inventory. Plus, Abound takes care of all the payment processing and shipping for you!
As a seller, it is pretty exciting to start seeing your products in physical retail stores around the country! Store owners will start reaching out to you time and time again to keep their shops stocked.
Who can sell on wholesale marketplaces?
Anyone! Independent brands like you can offer your products to independent retailers using wholesale marketplaces like Abound.
If you have products that you physically sell, you can make them wholesale products which means you sell them typically in bulk with no mark-up costs.
Why sell wholesale?
Selling wholesale means selling products to other businesses instead of to individuals. This can be a great way for indie brands to reach new customers and grow their business. Abound is an online wholesale marketplace that makes it easy for brands to get started. You can list your products and set your own wholesale prices, giving you complete control over your inventory.
Applying to Sell on Abound
As a growing community, there is an application process to sell on Abound. You will hear back within 7 business days and will receive a welcome email if accepted.
How much does it cost to sell on Abound?
Nothing! There are so fees to sell on Abound and they offer flexible commission fees.
What are the criteria for selling on Abound?
Once Abound receives your application, they will begin to review your submission. Abound prefers shops with more than 50 SKUs, but will accept a single SKU if they have a unique value. They also look for a growing following on Instagram.
How to Get Started Selling
Abound makes it easy to sell your products wholesale. Simply create a listing for each product you wish to sell and set your wholesale price. When a buyer expresses interest in one of your products, they’ll submit an offer via the site. You can then either accept or decline the offer. If you accept, the buyer will be invoiced and will have 14 days to pay. Once payment is received, you’ll ship the product to the buyer and receive your payment minus a small transaction fee. It’s that simple!
Now let’s take a look at how you can set up your own shop on Abound. First, you’ll need to create an account and verify your email address. Once you’re logged in, click on the “Sell” tab and then select “Create a Shop.” You’ll be prompted to enter your shop name, description, and payment information. Be sure to take some time to fill out your shop profile completely as this will help buyers find you when they’re searching for specific products!
Once you’ve created your shop, you’ll need to add products. To do this, click on the “Products” tab and then select “Add Product.” You’ll be prompted to enter a product name, description, price, and shipping information. Be sure to include as much detail as possible so buyers know what they’re getting!
Commission and Payment Options
Once you make a sale, Abound offers two payment options back to you:
- Option 1 (lower commission) charges a commission rate of 15% for first-time orders with and 8% thereafter per retailer with net 45 payment terms (from the date of product delivery).
- Option 2 (faster payment) charges a commission rate of 25% for first-time orders and 15% thereafter per retailer with payment within 5 days of product delivery.
You can change your commission and payment options every 30 days depending on what you need for your company.
Shipping Your Products
When you’re ready to ship your products, simply print out a packing slip from the Abound website and include it in your shipment. Be sure to mark the order as “shipped” on the website once it has been sent!
Be aware, that if you choose to ship with Abound, they will cover 100% of the shipping costs which is a huge advantage. If you choose to ship on your own, Abound will reimburse you 25% of the order value.
Ship with Abound
If you choose ship with Abound, you generate your shipping labels directly on Abound and have no out-of-pocket expenses because Abound will pay the carriers and shipping costs. You will view your shipping rates and purchase the shipping label directly on Abound’s website. You can even choose which mail carrier you would like to purchase from.
Ship on your own
When you choose the ship on your own option, you can choose whichever shipping carrier you would like. Then on Abound, you would simply add in the tracking information and then select “mark as shipped.” This is a great option if you can find a carrier that offers competitive pricing.
My favorite company to ship through is Pirate Ship. They are a company that helps you ship things for cheaper and more competitive prices. You can choose to use them if you want and it might be cheaper than other companies or the Abound website. You would simply enter in the package information and then buy the label through them.
Abound Boost
When you are ready to start selling your products to retailers, be sure to check out their Boost program. Simply share your individual Boost link with all of your retailers and get a lifetime 0% commission and give your retailers $100 credit and 1 year of free shipping. This is a huge bonus for retailers that might want to start carrying your products in your shop.
What’s in it for you?
With the Boost program, you get:
- Lifetime 0% commission for referred retailers
- Next day payment with zero processing fees
- Widget for your website
- Personal referral link
- Ability to manage all your customer relationships in one place
- Shipping paid for by Abound*
- World-class customer support
Conclusion
Overall, I really like the Abound wholesale marketplace. It is a user-friendly website that makes it easy to sell your wholesale products. You can choose what price to set your items for and how many products you want to sell in a unit.
You can do wholesale clothing, mugs, bookmarks, stickers, anything! Selling wholesale is ideal for independent retailers, independent brands, and wholesale suppliers. The very best small brands start selling wholesale, and you can too! To learn about my two favorite sticker companies, check out this post. Stickers are a really easy way to get started with wholesale since they typically come in bigger packages.
And that’s it! You’re now ready to start selling wholesale on Abound. If you have any questions about the process, be sure to check out the FAQ section of the site or contact customer support. Abound is one of the best wholesale marketplaces and I hope you will check them out!
If you want to take a look at an Abound shop, here is my link! Or if you are a retailed and would like $100 to my shop, check it out here!
We wish you all the best in your wholesale journey!