There are a lot of factors to consider when choosing a print-on-demand supplier for your own online store. Quality, price, turnaround time, shipping costs, and customer service are all important factors that will affect your business. In this guide, we’ll discuss some of the best print-on-demand suppliers out there, so you can make an informed decision about who to work with. We’ll also give you some tips on what to look for in a print-on-demand supplier, so you can be sure you’re getting the best quality products and services for your print-on-demand business.
Define your design aesthetic and what kind of products you want to sell in your Etsy store
When developing your own online store, it’s a great idea to consider what kind of design aesthetic you want to create and what products you’d like to sell. You could also use the Procreate app or other software to bring together imagery, patterns, fonts, illustrations, and more that feel unique while also reflecting your brand values.
Spend some time researching the print-on-demand suppliers available – this will help you identify how to create quality products that align with your desired aesthetic. Some of your designs might match better with certain print-on-demand companies compared to others. Do you want to sell digital products? Find a print-on-demand company that specializes in digital products to help you with that. Also, think about if you want more eco-friendly products to offer your customers.
Find a print-on-demand business that aligns with your goals. Do you need custom labels for your products, not all POD companies offer that service, so pick carefully. After doing your research, you can confidently know which suppliers are right for you and will provide great outcomes for your business.
What kind of products are offered through print-on-demand?
The best print-on-demand suppliers offer a wide variety of products. Depending on your chosen supplier, you could find t-shirts, hoodies, hats, mugs, tote bags, phone cases, posters, eco-friendly products, custom-made art prints, and more! You might even be able to create products with unique features or materials like velvet or leather depending on the supplier.
Thanks to technological advancements, print-on-demand services can offer even more customization options and higher-quality prints. Make sure to research what materials and products the supplier offers so you can take advantage of their full range of services and make the most of your profit margins.
Research different best print-on-demand suppliers and compare their services
Researching the perfect print-on-demand supplier for your own online store doesn’t have to be complicated! Just take the time to explore all of your options, check reviews from other customers, and compare services offered by various suppliers. Every seller’s needs are different, so it’s important to read up on the types of services each print-on-demand supplier can provide.
The best print-on-demand companies have this information readily available for you on their websites. Make sure you are thorough in your research, it is your brand on the line when it comes to the quality of your products. Finally, once you’ve done your research and selected the supplier that best fits your business, you can confidently move forward with production for a successful Etsy store.
Print-on-Demand Companies: Choose a supplier that offers the best quality products and customer service
When you’re looking for the best print-on-demand supplier for your own store, one of the most important factors to consider is their ability to provide the highest quality products and customer service. A good supplier can make all the difference in terms of the end product you present to your customers. Quality matters when it comes to giving shoppers a great experience with your business, so take the time to find one that offers top-notch products and excellent customer service.
Do as much research as possible and read reviews from past customers so you can make an informed decision on which supplier offers the best value for your business. There are definitely other platforms you can look at, but here are my top 5. Let’s look at some of the most popular print-on-demand companies you can choose from.
- Overview: This printing partner is known for its premium products and easy-to-use online store. With a wide range of options for apparel, home decor, and accessories, Printify offers competitive prices with no minimum orders or setup fees, this will allow you to have the highest profit margins. They also have very clear shipping costs before you start designing.
- Custom Packaging: Printify does not offer this.
- Print Quality: Many of Printify’s products are great quality. However, you do need to take a look at their print providers. Printify works with my print providers for the same product. This means that you can pick and choose who you want to work with. You will want to read reviews on each print provider before you make your decision to ensure that the print quality is to your standards.
- Where they ship: Printify has international shipping because of their large network of print-on-demand partner.
- Overview: Printful offers a wide variety of products from apparel to posters, mugs, hats and more at competitive prices. They also offer on-demand production services for personalization and customization with no fees or minimum orders.
- Custom Packaging: Printful offers custom packaging which they call “pack-ins.” For a small fee, you can add in a variety of custom packaging to your products, creating your own brand feel to your quality product.
- Print Quality:
- Where they ship: Printful has international shipping.
- Overview: Printed Mint is another great print-on-demand supplier that makes it easy to create high-quality products for your Etsy store. They offer apparel, accessories, homeware, and more with no setup fees or minimum orders. Additionally, they provide helpful customer service and a user-friendly online store platform. For the best print-on-demand quality,
- Custom Packaging: Printed Mint offers custom packaging that comes both in a free and paid version. Each style allows you to create your own designs for the logo sticker to add your own branding to the box.
- Print Quality: I have been really impressed with Printed Mint’s print quality on many of their products such as mugs and their clothing line. The profit margins are a bit lower as their product prices are higher, but well worth it to me for the quality.
- Where they ship: Can ship internationally.
- Overview: CustomCat is a print-on-demand platform that specializes in the personalization and customization of apparel and accessories. With no setup fees or minimum orders, they make it easy to create one-of-a-kind products for your Etsy store. They also offer fast shipping, great customer service, and helpful online resources.
- Custom Packaging: At this time, CustomCat does not offer this.
- Print Quality:
- Where they ship: They ship worldwide with the exception of a few countries. Check here to see the list.
- Overview: Awkward Styles is a popular print-on-demand supplier that specializes in apparel and accessories with unique designs. They offer low minimum orders, unlimited colors and print options, and helpful customer service to help you create the perfect products for your Etsy store!
- Custom Packaging: Awkward Styles does not offer this.
- Print Quality:
- Where they ship: Ships worldwide!
Create beautiful product designs that will appeal to your target market (find your niche!)
Creating beautiful product designs for your Etsy store is an important part of succeeding in e-commerce. The precise look and feel of your products will be what catches the eye of potential customers, so it’s essential to find the right balance between making sure your products stand out without appearing too loud or overbearing.
Consider researching print-on-demand suppliers that offer high-quality printing of your custom designs to bring them to life. Look for suppliers that have a wide range of fabric and color options to ensure you can make exactly what you envisioned. Quality materials and attention to detail are key components when creating products that your target market will love, so make sure you take extra care when finalizing product designs before sending them off for print.
So who is your target market?
Targeting your designs to a certain audience is your niche- your specialty and your unique area. Niche markets can vary widely, depending on the product you’re selling. For example, if you’re selling customized apparel, your niche could be college students or business professionals – consider who would be most likely to buy your products and tailor your designs accordingly. Find interesting ways to incorporate elements of their lifestyle into your designs to make them more appealing.
By researching and understanding your target market, you can create unique designs that stand out from the competition.
Follow these steps to create beautiful product designs for your Etsy store:
• Research your target market – determine what type of people would be most likely to buy your products
• Look for inspiration – look for ideas from competitors, online design platforms and other websites
• Experiment with different print techniques – find ways to make your products look unique by experimenting with printing techniques like foil stamping or embossing
• Leverage the power of color – use bold colors to draw attention to your product designs
• Add special features – using features like personalization or embroidery to make your products even more unique
• Test, test, and test again – don’t forget to test different designs before you send them off for print.
By following these steps, you can create beautiful product designs that will grab the attention of potential customers and help you stand out from the competition on Etsy. Give it a try and see how creative you can be!
Market your Etsy store and drive traffic to your listings
It’s essential to market your online store if you want to be successful and reach a wider audience. Instagram, Facebook, Pinterest, and other social media can be used to showcase what’s new in your store and help you start conversations with potential customers. You could also use blogging as a great way to share content related to your products, build relationships with customers, and introduce yourself and your concepts to the world!
There are also specific Etsy-focused marketing strategies such as tagging relevant items in product photos or creating video tutorials that make finding and promoting your items easier. All these methods will drive more traffic to your listings so it’s definitely worth the effort!
Let’s take a closer look at each of these ways to market your Etsy shop!
Leveraging Instagram for Etsy Marketing
Instagram is an extremely effective social media platform that Etsy sellers can leverage to market their store and increase traffic to their listing. However, using Instagram for business requires strategic planning and execution. Here are some actionable strategies that Etsy sellers can use to maximize their Instagram presence:
Crafting an Attractive Instagram Profile
To start, it’s essential to create an attractive Instagram profile that reflects your brand identity. Make sure to use a clear profile picture, write a compelling bio, and include a link to your Etsy store. Ensure that your profile mirrors the look and feel of your brand.
Hashtags are an essential component of Instagram marketing. They help your content reach a broader audience beyond your followers. If you sell handmade jewelry on Etsy, use a mix of niche and popular hashtags such as #etsyjewelry, #handmadejewelry, and #jewelrylovers to increase the visibility of your content.
Posting Visually Appealing Content
Instagram is a visual platform, and to make an impact and stand out, you need to create visually appealing content. Use high-quality images, unique and captivating captions that tell a story and keep your feed cohesive.
Engaging with Followers and Other Users to Build a Community
Engagement is key to building a community on Instagram. Respond to comments, reply to direct messages, and leave comments on other people’s posts. Collaborate with influencers and like-minded brands to expand your reach and grow your Instagram following.
Measuring Success and Adjusting Tactics
The only way to know if your efforts on Instagram are paying off is by measuring success. Use Instagram analytics to gain insight into what types of content perform the best, which times to post, and what hashtags lead to the most significant engagement. Use this information to adjust your tactics regularly and ensure that you are reaching your target audience.
Examples and Case Studies
One of the best examples of an Etsy seller who has leveraged Instagram is @PunkySprouts. The owner uses Instagram to showcase her beautiful plant hangers and incorporates a mix of stock photos and customer photos. She also uses hashtags effectively and has created a community around her brand by actively engaging with her followers.
In conclusion, Instagram provides a significant opportunity for Etsy sellers to market their stores and increase traffic to their listings. By crafting an attractive Instagram profile, using hashtags, posting visually appealing content, engaging with followers and other users, and measuring success, Etsy sellers can develop a successful Instagram marketing strategy that aligns with their brand identity and drives potential customers to their store.
Leveraging Facebook for Etsy Marketing
Facebook is one of the most powerful social media platforms to market your Etsy store and generate traffic to your product listings. Here are some strategies and tactics that Etsy sellers can use to take advantage of Facebook’s marketing potential:
Crafting an Attractive Facebook Profile
The first step is to create an eye-catching Facebook profile for your store. Make sure to choose a profile picture that reflects your brand identity and use a cover image that highlights your products. Fill out the ‘About’ section with relevant information about your store and include a link to your Etsy shop.
Similar to Instagram, hashtags are an important feature on Facebook. Using relevant hashtags can help your content appear in search results and attract potential customers. Consider using niche-specific hashtags related to your product category to increase your reach.
Posting Visually Appealing Content
Ensure that your Facebook page is visually consistent with your brand identity. Post high-quality images of your products regularly, and create attention-grabbing captions that resonate with your target audience. Share behind-the-scenes images and videos that showcase your creative process and engage your followers creatively.
Engaging with Followers and Other Users to Build a Community
Engage with your followers and other Facebook users by responding to comments promptly, messaging potential customers, and participating in relevant Facebook groups. This can help build a community around your brand and increase your reach.
Measuring Success and Adjusting Tactics
Facebook Insights is an analytical tool that provides valuable insights into your Facebook performance. It allows you to track impression, engagement, clicks, and other metrics to gain a better understanding of your audience and what drives engagement. Use this information to modify your Facebook strategy based on what works best for your target audience.
In conclusion, Facebook can be an extremely effective social media platform for marketing your Etsy store and driving traffic to your product listings. By using relevant hashtags, posting visually appealing content, engaging with your followers and other users to build a community, measuring success, and adjusting tactics accordingly, you can create a highly effective Facebook marketing strategy that aligns with your brand identity and drives sales.
How to Utilize Pinterest to Drive Traffic to Your Etsy Listings
As an Etsy seller, driving traffic to your listings is integral to increasing sales. Pinterest is a great platform to leverage for this purpose. Here are some tips to help you make the most of Pinterest:
Create a Business Account
First things first, create a business account on Pinterest. This will provide you with access to analytics which will help you understand what’s working and what’s not. More importantly, a business account enables you to claim your website, allowing Pinterest to track activity associated with your website. This makes it much easier to track conversions and gain insights into your audience.
Optimize your Profile
Make sure your Pinterest profile is optimized by using an eye-catching profile photo, writing a keyword-rich description, and including a link to your Etsy shop. Use branded board covers that are consistent with your brand identity to make your profile look professional.
Create Beautiful Pins
Pinterest is a visual platform, so make sure you’re creating beautiful pins. Use high-quality images, bright colors, and eye-catching fonts to create visually appealing pins. Don’t forget to include keywords in the pin description to make it easier for users to find your content.
Utilize Rich Pins
Rich pins are pins that include extra information about the product, such as pricing and availability. By enabling rich pins for your Etsy store, your pins will have more information, making it easier for people to decide whether your product is right for them.
Join Group Boards
Join relevant group boards and share your pins with these communities. This will increase the visibility of your pins, leading to more saves, clicks, and ultimately, sales. Be sure to follow the rules of each group board and avoid spamming the board with too many pins.
Engage with Your Audience
It’s important to engage with your audience on Pinterest just like you would on any other social media platform. Respond to comments and messages promptly, follow other users in your niche, and engage with other brands and influencers to increase your reach.
Pinterest provides its own analytics that allow you to track engagement, impressions, saves, and clicks. Utilize this data to gain insights into what works and what doesn’t, and adjust your Pinterest strategy accordingly.
In conclusion, Pinterest is an excellent platform to increase traffic to your Etsy listings. By creating beautiful pins, optimizing your profile, utilizing rich pins, joining group boards, engaging with your audience, and measuring success, you can drive more traffic to your Etsy shop and ultimately increase sales.
How to Use Blogging to Drive Traffic to Your Etsy Listings
Blogging is a powerful tool for Etsy sellers to drive traffic to their Etsy listings. By creating regular blog content, sellers can build a brand and showcase their products, while also providing value to potential customers. Here are some tips on how to utilize blogging most effectively:
The Benefits of Blogging for Etsy Businesses
Blogging can have several benefits for Etsy businesses. Firstly, it helps to establish your brand by providing a platform to share your story, process, and expertise with potential customers. Moreover, blogging can improve your SEO by using keywords related to your niche, thus increasing visibility on search engines. Through consistent blogging, sellers can also establish trust with their audience and build a community around their brand.
Conduct Keyword Research
Identifying the right keywords is crucial when creating blog content that drives traffic. Conduct thorough keyword research to determine the search terms that potential customers use when searching for products similar to those sold on Etsy. Once you have identified relevant keywords, integrate them into high-quality, informative content that addresses the buyer’s pain points.
Create Quality Content
Creating quality content is essential to drive traffic to your Etsy listings. The content should be relevant, informative, and engaging. Identify niche topics or pain points that your target audience would be interested in and create high-quality, visually appealing content that addresses these topics.
Promote Your Blog
Promoting your blog is essential to increase readership and drive traffic to your Etsy listings. Share your blog on all social media platforms, collaborate with influencers, and encourage readers to share it with their friends. Also, promote your blog within your Etsy shop and email newsletter to drive traffic back to your blog.
Engage with Your Audience
Engage with your blog audience by responding to comments and promoting user-generated content. This engagement can foster a positive relationship with your customers and improve customer loyalty. Also, strive to maintain consistency in your posting schedule to keep your audience engaged and increase traffic, and keep your content focused on your niche.
Through regular, high-quality blog content, Etsy sellers can effectively drive traffic to their listings and increase sales. Utilizing keywords, creating informative content, promoting your blog, engaging with your readers, and maintaining a consistent posting schedule are just a few examples of ways to successfully use blogging for Etsy marketing. This complementary channel to Etsy can reinforce your brand making it more attractive to potential customers, thus resulting in increased sales for your store.
Now that you know how to find the best supplier for your print-on-demand business, it’s time to get started! Define your design aesthetic, research potential suppliers, choose the best one for you, create beautiful product designs, and market your store. You can do this! For a list of the top-selling print-on-demand products, check out this post. And I’d love to see what the best Print-On-Demand sites look the best to you. Reach out to me on Instagram and let me know!
If you are ready to dive right into the world of print-on-demand for Etsy, check out my course, Procreate to Product, where I will give you the step-by-step guide to creating custom listings with your digital designs and selling them using print-on-demand. You can find that course here!